3 Metrics I Focus On to Increase My Medium Earnings

A data-driven approach to becoming a more profitable writer.

Photo by Myriam Jessier on Unsplash

The quality of your writing isn’t a predictor of success.

Good writing can get overlooked if you have a bad marketing strategy.

And bad writing can literally earn you millions if your marketing is on point. (See: Twilight, 50 Shades of Grey, etc)

If you’re writing on Medium as a way to attract an audience, the quality of your writing is definitely important.

But should it be your primary point of focus?

Look…

I’m not the world’s greatest writer.

I have already broken a few “rules” in this short introduction.

A few unnecessary adverbs…

…too much passive voice…

…starting a sentence with a conjunction.

Does it matter?

Not as much as you’d think.

Despite the quality of your writing, there are three primary medium metrics you should focus on growing if you want to become a profitable writer.

Increase your views.