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7 Things Reading (and Writing) a Screenplay Can Teach You About Being a Better Copywriter.
Hook your reader with better stories, learn how to write with impact, and make more money in the process.
At the height of the pandemic, I got bored and wrote a screenplay.
For shits and giggles, I decided to enter it into an online contest.
While I didn’t win, I did finish as a finalist.
I credit my 15 years of experience as a copywriter for my high placement.
Still, the process taught me a few things I didn’t know about what it takes to hook attention and keep readers interested in what you have to say.
And the experience made me an overall better marketer as a result.
Here are 7 of the biggest lessons you can learn from Hollywood screenplays on how to become a better copywriter.
1) Structure is Everything
Most Hollywood screenplays follow a 3-act structure.
The setup, the confrontation, and the resolution.
In simple terms:
Put a guy in a tree, throw rocks at him, get him out of the tree.