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Are You Having Trouble Choosing a Niche?
Is old-school advice like “niche down” still relevant today?
“The riches are in the niches…”
“Find your niche…”
“Niche down…”
How many times have you heard some variation of those words?
It’s common marketing advice.
But is it any good if you’re a new blogger?
We are multifaceted individuals with a plethora of interests.
I like to write.
I’m also a huge fan of subjects like persuasion and marketing.
I could talk about those topics for hours without getting bored.
But I’m not one dimensional.
I’m curious about a bunch of other things too. Spirituality. Psychology. Fitness. Nutrition. Peak performance. Self-improvement. Productivity. The list goes on.
I like to explore each of these interests and how they intersect. Writing about them helps me to understand them on a deeper level.
Niching down as a business strategy has value, but as a self-improvement strategy it falls short. And that matters. Because the more you focus on personal growth, the more growth you’ll…
