Building in Public?

Let’s Launch a Product… or two… and see what happens.

Photo by SpaceX on Unsplash

A few days ago I read an article that introduced me to an idea I had never considered before: building in public.

The idea to create a new digital course has been kicking around in my head for a while now.

But I never considered documenting the journey and being completely transparent about the entire process.

I’ve launched products and services in the past to varying degrees of success in a few different niches.

As an email copywriter, I had the opportunity to write for clients with six-digit email lists. That makes a six-figure launch an easy goal to achieve.

But what about starting from scratch?

In a niche with no email list?

Over the next few weeks, I aim to release a Minimum Viable Product.

A digital course that is:

✅ Big enough to deliver a specific result.

✅ Small enough to complete quickly and easily.

✅ Capable of expansion into a larger product that I can scale.

Should the market decide that the product isn’t something they want, I will have wasted very little time testing the idea and can move onto the next.

Curious to see how long it takes to hit a winning idea?

Interested in watching me fail in public and have to start over?

Hit follow and become a fly on my digital wall.