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How to Go From Poor to Profitable as a New Creator
A simple but powerful persuasion equation to make it happen.
A creator without something to sell isn’t a creator.
Even worse:
A creator with something to sell, that isn’t actually selling, isn’t much of a creator either.
And that’s a harsh reality for many.
If you’ve spent any amount of time creating a digital course only to have it sit on the digital shelves gathering digital dust… you know how frustrating it can be.
What’s wrong?
Why isn’t this magnificent thing you’ve built selling?
Enter a simple — but powerful — copywriting formula to persuade your followers to become buyers.
The Bencivenga Persuasion Equation
Although he is retired, Gary Bencivenga is still considered by many to be the world’s greatest living copywriter.
And his “Persuasion Equation” remains the most succinct explanation of how to create a compelling sales message I have ever encountered in my 15 years as a copywriter.
If you use this simple 4-step formula for your sales emails, Gumroad pages, and other advertising material, you’ll turn your luck…
