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How to Turn Followers into Dollars

Build a bridge for your audience to cross.

Evan Kelly
3 min readMar 14, 2023
Photo by kyler trautner on Unsplash

You have a product or service that isn’t selling.

Or maybe you have a social media account that isn’t growing.

All around you, other creators are shouting success stories from their digital rooftops.

And you’re stuck wondering why nobody gives a damn about your content.

It’s good content too.

And original.

It’s not some generic gibberish anyone could crank out with a clever prompt in ChatGPT.

No.

You’ve got the actual goods.

But — for some reason — people just aren’t responding.

Enter The B.A.B Framework

Otherwise known as:

BEFORE — AFTER — BRIDGE

The reason why your content isn’t resonating can be distilled down to one simple fact:

It doesn’t offer your audience a transformation.

Let’s use Twitter as an example.

Why should people follow you?

The reason should be obvious:

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Evan Kelly
Evan Kelly

Written by Evan Kelly

I’ll show you how to launch and grow a profitable online business with content marketing and tiny emails! https://newsletteralchemy.com

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